Using film on trains to improve passenger experience
Train experience monitor
Mark was introduced to Fleetshield over a decade ago. “At the time, NS was working on developing a train experience monitor. We did all sorts of experiments. For example, we had the interior of the trains covered with Fleetshield film. This gave the carriages all sorts of different looks. For example, a library, a forest and a fairground. What was noticeable was that people in the library train automatically talked less, and when they did, it was for a shorter time”. This was exactly what NS had in mind.
Quickly transforming a train
Wrapping trains in film also has a practical use. Mark: “If we had wanted to use paint to get the blue and yellow pixels on the train, it would have been a huge job. You can do that with film. You can give trains a completely different look in an instant and turn them into a communication tool.” The look can also be easily changed over time. Film is easy to remove without damaging the surface.